Nelson Publishing and Marketing - We Are A New Direction...

A New Direction

Nelson Marketing... A New Path

"The industry should take notice of Nelson Publishing & Marketing, for the variety and quality of their books, and for the aggressive marketing they do. We are always happy to have their authors here at our store. Nelson's marketing team is responsive to our needs and they are very easy to work with."

Susan Schouwenaar, Community Relations Manager
Barnes & Noble Booksellers, Ann Arbor, MI

In the last 5 - 8 years, book marketing has drastically changed. Even traditional publishers will market books for anywhere from 30-90 days, but then the author is expected to hire a private marketing agency or market their book on their own. Marketing has become a very expensive proposition. The large traditional houses will not invest in a title unless they believe it has potential to make large profits for them.
What's different with Nelson Publishing & Marketing is that we've found new and innovative approaches to marketing that not only are successful, but generate multiple sales. During the publishing process, Nelson Publishing & Marketing employees develop a powerful marketing strategy that establishes the direction of sales. We use the approach of “go to the people” rather than having them come to us. In this busy world, we search out the niche markets that best fit the subject matter. Our books can be marketed on the local, regional, and national levels.

We coach and teach our authors the step-by-step process to being successful at selling their books to whomever they meet. Their passion exudes from them as they speak or make presentations to audiences or individuals. We teach them how to turn one sale into multiple sales.

"Working with Nelson Publishing was a most satisfying experience during the process of publishing my book. I received individual attention and help whenever I needed it. They are a very dedicated group, and I highly recommend them." - Mania Salinger, Looking Back

"My decision to trust in the professionalism of Nelson Publishing & Marketing has resulted in a wonderful opportunity for my book publishing dream to come true. From the graphic design of the book to the promotional aspects of marketing, Marian Nelson and her staff have been 100% behind the success of my book. I have many ideas and plans to continue my work with this dynamic publishing company." - Linda K. McLean, The Heidelberg Project: A Street of Dreams

To learn more about our marketing strategies, contact info@nelsonpublishingandmarketing.com
or call 248-735-0418.